Theoretical and Methodological Support of the Competitiveness Management System at the Enterprise

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dc.contributor.authorLiang Wenqi,
dc.date.accessioned2025-05-13T09:40:32Z
dc.date.available2025-05-13T09:40:32Z
dc.date.issued2024
dc.description.abstract. In the global marketplace of today, enterprise competitiveness management has gained critical importance, evolving from a conventional aspect of management into a vital determinant for organizational survival and growth. The escalation of global rivalry, rapid technical advancement, and heightened complexity of the business landscape provide new difficulties for organizations, particularly those functioning in dynamic markets like China. Current developments in globalization and digital transformation profoundly influence the dynamics of competition, altering conventional methods of competitiveness management. Businesses must adapt to swiftly evolving market conditions, adopt innovative technology, and formulate new strategic methods to attain competitive advantages. These challenges are especially pertinent for Chinese enterprises that are actively engaging in the global economy and seeking to enhance their standings in foreign markets.
dc.identifier.citationLiang Wenqi. Theoretical and Methodological Support of the Competitiveness Management System at the Enterprise = Теоретико-методична підтримка системи управління конкурентоспроможністю на підприємстві : qualification project (thesis) “master” / Liang Wenqi. – Odessa, 2024. – 77 p.
dc.identifier.urihttps://dspace.onu.edu.ua/handle/123456789/41328
dc.language.isoen
dc.publisherОдеський національний університет імені І. І. Мечникова
dc.subject073 менеджмент
dc.subjectмагістр
dc.subjectenterprise
dc.subjectcompetitiveness
dc.subjectmanagement system
dc.subjectmodels of support
dc.subjectmethods of support
dc.subjectChinese companies
dc.titleTheoretical and Methodological Support of the Competitiveness Management System at the Enterprise
dc.title.alternativeТеоретико-методична підтримка системи управління конкурентоспроможністю на підприємстві
dc.typeDiplomas
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