Gender Sphere of Concepts in the Postmodern Periodicals for Women and Men in Ukraine

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dc.contributor.authorChornodon, Myroslava
dc.contributor.authorLesiuk, Olha
dc.contributor.authorBailema, Tetiana
dc.contributor.authorLanchukovska, Nadiia V.
dc.contributor.authorGolubovska, Iryna
dc.contributor.authorKhapina, Oksana V.
dc.contributor.authorЛанчуковська, Надія Володимирівна
dc.contributor.authorЛанчуковская, Надежда Владимировна
dc.contributor.authorХапіна, Оксана Володимирівна
dc.contributor.authorХапина, Оксана Владимировна
dc.date.accessioned2022-08-11T10:14:12Z
dc.date.available2022-08-11T10:14:12Z
dc.date.issued2021
dc.description.abstractThe use of gender in print media is poorly understood both at the level of the post-Soviet (postcolonial in nature) journalism studies and in the general context of social research. A similar situation is observed with regard to the study of the gender sphere of concepts, and at the postmodern stage of development of periodicals. Postmodern convergence of methodology and research objects of the humanities will make it necessary to study social and mass media phenomena from the point of view of linguistics, sociology and journalism. This makes it relevant to study media issues of gender through links with language (cognitive linguistics). The purpose of the work is to clarify the gender sphere of concepts in the study of Ukrainian periodicals for women and men. The article implements a combination of concrete-historical, structural-typological, system-functional methods. Descriptive and comparative methods, typology, modeling methods are used at different stages of work. The study used the method of content analysis to study the gender content of modern gender-labeled magazines. The article proves that the gender sphere of concepts is based on the basic gender macroconcepts “woman” and “man”. They are used in the periodicals under study in various proportions, depending on what roles are played by a woman or a man in society. It is from the balance, thoughtfulness, responsible selection of gender characteristics that are presented in gender-labeled periodicals that modern and future gender images are formed, the idea of ideal women and men, their needs, opportunities, responsibilities in the family, at work, and in general in all spheres of life.uk_UA
dc.identifier.citationPostmodern Openingsuk_UA
dc.identifier.doihttps://doi.org/10.18662/po/12.3/347
dc.identifier.urihttps://dspace.onu.edu.ua/handle/123456789/33571
dc.language.isoenuk_UA
dc.relation.ispartofseries;Vol .12, Is. 3.
dc.subjectprinted mass mediauk_UA
dc.subjectsocial researchuk_UA
dc.subjectjournalistic periodicalsuk_UA
dc.subjectmagazines for womenuk_UA
dc.subjectmagazines for menuk_UA
dc.titleGender Sphere of Concepts in the Postmodern Periodicals for Women and Men in Ukraineuk_UA
dc.typeArticleuk_UA
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