Чайковська, Марина ПетрівнаChaikovska, Maryna P.Шкеда, Олександр ОлександровичShkeda, Oleksandr O.2023-12-152023-12-152023Економіко-правові аспекти господарювання: сучасний стан, ефективність та перспективи : матеріали IX Міжнар. наук.-практ. конф. (Одеса, 22-23 верес. 2023 р.). – Одеса, 2023. – С. 314–316.https://dspace.onu.edu.ua/handle/123456789/36997Data is a strategic resource for an organization. The processes of collection, storage and analysis help the company identify key trends and opportunities, which allows it to develop long-term strategies and make more informed strategic decisions. Since data is an important source of information, organizational management uses it to analyze production processes, financial performance, market conditions and other aspects of the enterprise's business environment. Thus, from a management perspective, data is not only a tool, but also an important resource. Data management and the use of it require a strategic approach and investment.enData Governance conceptdata analysisdata managementBig Data conceptmetadatametainformationoptimization processArticle