Перегляд за Автор "Mardani, Abbas"

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  • Ескіз
    Документ
    Additional opportunities for the systematization of the marketing research for resource conservation practice
    (2018) Nitsenko, Vitalii S.; Mardani, Abbas; Ihor, Kuksa; Sudarkina, Lyudmila; Ніценко, Віталій Сергійович; Ниценко, Виталий Сергеевич
    Economic development of agricultural enterprises can provide the implementation of measures aimed at industrial resources conservation. Apart from the need for significant one-time investments that accompany resources’ economy at enterprises, there are no methodological grounds for assessing the effectiveness of the technology of rational resource use. The goal of the research is to develop methodical tools to determine technical and economic parameters for an advanced system of resource-saving measures. The period under investigation is 2014–2016, the number of enterprises under analysis is 96. To define the rules of choosing solutions on the base of games theory, taking into account information and expectations of agrarians, the analysis is performed based on the Laplas, Bayes, Sewidzh and Hurwitz criteria. Calculated values of the enterprises’ potential advantages, rep-resented as an attribute for analytical grouping, allowed to define optimal strategies for designing a policy of production resources conservation. The demonstration partition of the whole set of enter-prises is performed according to the suggested methodology. The data obtained as a result of criteria estimation allows us to draw conclusions about the most probable actions of grain producers in the situation of uncertainty, which enables us to identify typical effectiveness parameters of the system and to assess the prospects of the resource conservation policy.
  • Ескіз
    Документ
    Additional opportunities for the systematization of the marketing research for resource conservation practice
    (2018) Nitsenko, Vitalii S.; Mardani, Abbas; Kuksa, Ihor; Sudarkina, Lyudmila; Ніценко, Віталій Сергійович; Ниценко, Виталий Сергеевич
    Economic development of agricultural enterprises can provide the implementation of measures aimed at industrial resources conservation. Apart from the need for significant one-time investments that accompany resources’ economy at enterprises, there are no methodological grounds for assessing the effectiveness of the technology of rational resource use. The goal of the research is to develop methodical tools to determine technical and economic parameters for an advanced system of resource-saving measures. The period under investigation is 2014–2016, the number of enterprises under analysis is 96. To define the rules of choosing solutions on the base of games theory, taking into account information and expectations of agrarians, the analysis is performed based on the Laplas, Bayes, Sewidzh and Hurwitz criteria. Calculated values of the enterprises’ potential advantages, rep-resented as an attribute for analytical grouping, allowed to define optimal strategies for designing a policy of production resources conservation. The demonstration partition of the whole set of enter-prises is performed according to the suggested methodology. The data obtained as a result of criteria estimation allows us to draw conclusions about the most probable actions of grain producers in the situation of uncertainty, which enables us to identify typical effectiveness parameters of the system and to assess the prospects of the resource conservation policy.
  • Ескіз
    Документ
    Automatic Information System of Risk Assessment for Agricultural Enterprises of Ukraine
    (2019) Nitsenko, Vitalii S.; Mardani, Abbas; Streimikis, Justas; Ishchenko, Mykola; Chaikovsky, Marina; Stoyanova-Koval, Svitlana; Arutiunian, Ruzanna; Ніценко, Віталій Сергійович; Ниценко, Виталий Сергеевич
    An information system (IS) for analyzing, assessing risks and their impact on the economic activity of agribusiness in Ukraine is developed. The Global Administrative Risk Management System can use this information system or its parts as a component. A new method for designing IS for risk analysis and assessment in the sphere of agriculture is suggested. An original mathematical model of such an IP is used. This mathematical model is specifically designed to reduce the IS resources’ expenditures. A significant reduction in the volume of calculations per unit of time has made it possible to significantly simplify IS and to reduce the price of hardware and standard IS software. This makes the information system an affordable budget option for information support of small and medium-sized agricultural enterprises in Ukraine. To create a risk management model, it is suggested to separate the system of management and decision making and the system of risk monitoring. These two systems have different tasks and are implemented by fundamentally different mathematical algorithms. The risks of most agricultural projects have a high degree of uncertainty. Therefore, even the composition of the risks’ set is dynamic. All possible risks are suggested to be passed through the monitoring procedure. To do this, a separate software unit with an autonomous security system should be used. Models of the codomain of risk change are presented where the specified region is a nonstationary scalar or vector field. An improved scheme of designing AIS for analysis and risk assessment in agriculture was suggested, which allowed significantly reducing the IS resources expenditures. Significant decrease in the volume of calculations per unit of time allowed significantly simplifying and cheapening the hardware part of the AIS. This made the use of AIS an affordable budget option for the information support for small and medium-sized farms in Ukraine. The developed AIS for the risks analysis and assessment and of their impact on the economic activity of the agro-enterprise was tested in Odessa and Mykolaiv regions.
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    Criteria for Evaluation of Efficiency of Energy Transformation Based on Renewable Energy Sources
    (2018) Nitsenko, Vitalii S.; Mardani, Abbas; Streimikis, Justas; Shkrabak, Iryna; Klopov, Ivan; Novomlynets, Oleh; Podolska, Olha; Ніценко, Віталій Сергійович; Ниценко, Виталий Сергеевич
    In the context of shortage of natural resources in Ukraine, the problem of evaluating efficiency of the implementation of renewable energy sources (RES) becomes of particular importance and comes in first place, since its solution will reduce the energy dependence of the state. Theoretical, methodological and practical issues of diversification of energy sources and evaluation of their effectiveness have found their development in modern works of domestic and foreign scientists. However, methods proposed by the scientists for evaluating efficiency of the transformation of energy consumption based on RES are purely theoretical and do not fully allow to determine the current state and directions of diversification of energy sources. The research is aimed at improving methodological support and developing criteria for evaluating the efficiency of energy consumption transformation based on RES. The article considers the main methods of evaluating efficiency of involving RES in the energy consumption of the state, region and enterprise. Advantages, drawbacks and perspectives of diversifying energy sources based on RES are shown. The system of criteria for evaluating effectiveness of energy consumption transformation based on RES is proposed. It is based on economic, environmental and social efficiency.
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    Development of agrarian sector of economy in the conditions of transformation of patterns of ownership
    (2019) Dankevich, Andrii; Nitsenko, Vitalii S.; Mardani, Abbas; Ponomarova, Maryna; Ніценко, Віталій Сергійович; Ниценко, Виталий Сергеевич
    The process of land reform during the 1990-2014 triggered the transformation of property relations. In agriculture, there were created new market-oriented economic structures in terms of size and specialization, which use the land leased from farmers. At the same time, the issue of forming effective forms of farming in terms of production and investments and resolving important social and economic issues based on this is the important task of economic science. Thus, L. Zastavnyuk and V. Zigry note that “despite a number of important institutional, economic and legal measures related to the transition to private ownership of land and its transfer to the ownership of farmers, the formation of market-oriented economic structures and achievement of certain positive developments based on this, the agriculture has long been in a critical state” (Zastavnyuk, 2011).
  • Ескіз
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    Global Risks of Trade and Economic Cooperation of Ukraine With Countries of the Northern American Region
    (2019) Yatsenko, Olha; Nitsenko, Vitalii S.; Mardani, Abbas; Streimikiene, Dalia; Tananaiko, Tetiana; Ніценко, Віталій Сергійович; Ниценко, Виталий Сергеевич
    As a result of the study, it was determined that global challenges and risks hinder the development of trade and economic cooperation between countries. For Ukraine, which has been influenced by (я бы на писала which has faced geopolitical challenges) geopolitical challenges, the development of partnership with the countries of North America, recognized global economy leaders, is essential in terms of realizing national interests and defending state sovereignty. From the ability of Ukraine to anticipate and minimize the effects of negative exogenous, through methods of economic diplomacy, and especially endogenous factors, to isolate their components and identify trends, turning the challenges into opportunities, will depend on the country's economic growth and increased efficiency of trade and economic cooperation. The purpose of the article is to assess the impact of global risks on the formation and implementation of trade and economic cooperation between Ukraine and the countries of North America on the basis of methodological approaches of leading international economic institutions and organizations. Critical for its possible consequences for Ukraine is the protectionist US global policy, cyberattacks, disinvestment of capital due to political instability, multi-directional integration intentions and steps, changes in global flows of goods and capital. The methods of scientific research that were used to achieve the goal and to solve the tasks of the article are the following: systematic structural analysis of economic processes and phenomena, method of quantitative and qualitative comparisons, table method of calculating the degree of risks influence. The scientific novelty of the results obtained is the study of the implementation of Ukraine's trade policy in relation to the countries of North America in the context of the need for its adjustment in view of the vulnerability to the influence of factors exogenous in nature. These exogenous factors are characterized by their division into global challenges and risks. The issue that was also covered in the study is which of the parties to trade cooperation will be more affected by external factors. It is substantiated that the fall in prices for food and metallurgical products, the appreciation of the dollar, which stimulates the growth of imports of North American countries, the inter-state conflict in eastern Ukraine have less impact on cooperation with the countries of North America than changes in the structure of the World economy, the initiative of the president of the United States "to turn back" business and production from abroad to the country and inconsistency of the current structure of industrial production in Ukraine with modern requirements of technological multifacetedness.
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    Innovation in Healthcare Performance among Private Brand’s Healthcare Services in Small and Medium-sized Enterprises (SMEs)
    (2019) Baharun, Rohaizat; Mi, Tock Jing; Streimikiene, Dalia; Mardani, Abbas; Shakeel, Jawaria; Nitsenko, Vitalii S.; Ніценко, Віталій Сергійович; Ниценко, Виталий Сергеевич
    Small and medium-sized enterprises (SMEs) in Malaysia are rapidly expanding their businesses; they use international diversification as an imperative strategic route to attain growth. Due to the great potential of SME in a developing market and the importance of branding that induces the performance of a company, there is a need for more research to explore branding dimensions. This research is mainly aimed at empirically examining the interrelated relationships that exist among various SME branding constructs (i.e., brand orientation, brand trust, brand equity, innovation, SME performance, marketing, and financial performance) and testing whether the proposed SME branding dimensions model efficiently helps us to understand the role the SME branding plays in growth and success of a firm. The research adopts a combination of qualitative and quantitative approaches, known as mixed model method. A sample containing 67 items of data was collected from a healthcare center, involving the owner, health specialists, and customers. This study aims to contribute to new marketing knowledge on the area of healthcare branding in SMEs, and identify the branding dimensions that affect the financial and marketing performance of small and medium sized enterprises. The results of this study found that a good brand orientation is the most important component that contributes to the healthcare performance.
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    Pricing in the Concept of Cognitive Marketing in the Context of Globalization: Theoretical, Methodological and Applied Aspects
    (2019) Nitsenko, Vitalii S.; Chukurna, Olena; Mardani, Abbas; Streimikis, Justas; Gerasymchuk, Nataliia; Golubkova, Iryna; Levinska, Tetyana; Ніценко, Віталій Сергійович; Ниценко, Виталий Сергеевич
    The study used the following general scientific methods of theoretical and empirical research: a systematic approach – to justification for parametric index at set prices based on the additional premium for quality, based on the use of quantitative and qualitative indicators; methods of theoretical generalization – for grouping the principles and functions of prices in the context of the concept of cognitive marketing; the method of dispersion analysis – to detect and assess the price formation dependence not only on quantitative characteristics (material costs), but also on the qualitative characteristics of the product (parametric quality index); the method of correlation-regression analysis – for constructing a regression model of pricing. The main results of the study were to identify the differences in the marketing mix in the context of the concepts of cognitive and traditional marketing. The evolution of cost categories in the concept of cognitive marketing was substantiated. It was proposed the concept of cognitive value. Innovative demand was defined as a new factor influencing pricing. The formation of value through the use of methods for the formation of demand for innovative products was proposed. A new price function and pricing algorithm in the concept of cognitive marketing was substantiated. An approach is proposed that involves the creation of potential demand at the expense of the value already specified by the manufacturer. It was substantiated that the value of the factors of production should be transferred to the value of the goods, which involves taking into account the value of both the material and the intangible component. It is suggested to take into account the parametric quality index when setting the price as an additional price premium. This approach has been tested in the formation of predictive values of the price of products of machine-building enterprises with the help of regression-disaggregated analysis.
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    Theoretic-conceptual bases of management of modern agrarian production structures
    (2019) Ushkarenko, Yulia; Solovyov, Andriy; Kusyk, Nataliia L.; Mardani, Abbas; Кусик, Наталія Львівна; Кусик, Наталья Львовна
    Agricultural enterprises largely depend on the existing combination of relations of property and forms of entrepreneurial activity, cooperation and integration links, the level of concentration and specialization of production, the emergence of new in scope, forms and connections of the markets for goods, services and resources, as well as the effectiveness of their management. In market conditions of farming, agrarian formations must take into account the requirements of effective market exchange, the purpose of which is the maximum satisfaction of consumers’ needs. In its turn, this raises the need to expand the boundaries of the production and functional interaction of enterprises of all industries, to raise the qualitative level of structural, organizational and technological development, to form a set of scientifically grounded market relations, to expand structural ties in the agro-industrial complex as an integrated production and economic system.