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http://dspace.onu.edu.ua:8080/handle/123456789/31932
Title: | Features of SMM application in B2B market |
Authors: | Chaikovska, Maryna P. Nikolaiev, D. P. Чайковська, Марина Петрівна Чайковская, Марина Петровна |
Citation: | Сучасний стан, проблеми та перспективи розвитку бізнесу, фінансово-кредитних та облікових систем : зб. тез доповід. 1-ї Міжнар. наук.-практ. конф. (Харків, 26 трав. 2021 р.). – Харків : ХНУ імені В. Н. Каразіна, 2021. |
Issue Date: | 2021 |
Keywords: | Social Media Marketing modern marketing method B2B |
Abstract: | The market of B2B – one of the most difficult in modern marketing, has a non-uniform environment and specific features. In modern conditions the market of B2B, as well as other marketing structures, faced such ambiguous phenomenon as SMM. |
URI: | http://dspace.onu.edu.ua:8080/handle/123456789/31932 |
Other Identifiers: | УДК 339.138 |
Appears in Collections: | Статті та доповіді ЕПФ |
Files in This Item:
File | Description | Size | Format | |
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287-289.pdf | 127.67 kB | Adobe PDF | View/Open |
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